L'Oréal Paris
Built in Flash for L'Oréal Paris, this Mother's Day website represented their largest ever online spend and was supported offline by a substantial outdoor and print campaign.
Users created a personalised Mother's Day card by choosing an image and writing a message for their mum to say why 'she's worth it'.
The site generated nearly 40,000 competition entries, and over 100,000 unique visits in one month.